Auto DM Anyone Who Comments on Your Instagram Post Using ManyChat

As a real estate professional, engaging with your audience on social media is crucial for building relationships and generating leads. One powerful way to do this is by automating direct messages (DMs) to anyone who comments on your Instagram posts. In this tutorial, we’ll walk you through setting up an auto DM system using ManyChat, a popular chatbot platform.

Why Automate DMs on Instagram?

Automating DMs offers several benefits:

• Instant Engagement: Respond to comments immediately, showing followers that you’re attentive and responsive.

• Lead Generation: Collect contact information and qualify leads directly through Instagram.

• Personalization: Send tailored messages based on the comment’s content or the user’s profile.

Step-by-Step Guide to Setting Up Auto DMs with ManyChat

1. Create a ManyChat Account

   First, you’ll need a ManyChat account. If you don’t have one, sign up at ManyChat. You can start with a free plan, which offers basic features, or choose a paid plan for more advanced options.

2. Connect Your Instagram Account

   Once you’re logged into ManyChat, connect your Instagram account. Go to Settings > Instagram and follow the prompts to link your account. Ensure that your Instagram account is a business or creator account, as personal accounts are not supported.

3. Set Up an Instagram Automation

   ManyChat provides a feature called Automations, which allows you to trigger automation based on comments on your posts.

   • Navigate to Automation > Ready-to-Go Templates or Start From Scratch.

   • Click on “Start From Scratch” and select “+New Trigger”

   • Choose the post or posts for which you want to set up auto DMs.

4. Configure the Trigger

   Now you can specify the trigger criteria:

5. 

6. Create Your Automated Message

   Now, create the message that will be sent automatically. Make sure it’s engaging and encourages further interaction. For example:

   Copy code
   Hi [First Name]! Thank you for your comment. We're excited to help you with your real estate needs. Click the link below to get a free copy of our eBook on "Real Estate Marketing: 6 Key Steps to Create an Infinite Sales Funnel Effect." [Link]


7. Add Follow-Up Actions

   You can enhance your automated message with follow-up actions, such as:

   • Asking for Email: Collect email addresses for further communication.

   • Sending Additional Resources: Provide more information based on user responses.

   • Scheduling Appointments: Allow users to book a consultation directly through the DM.

8. Test Your Automation

   Before going live, test your automation to ensure it works correctly. Comment on the selected post from a different account and verify that you receive the DM as expected.

9. Monitor and Optimize

   After setting up your auto DM system, monitor its performance. Use ManyChat’s analytics to track engagement rates and optimize your messages for better results.

Conclusion

Automating DMs on Instagram using ManyChat is a powerful strategy for real estate professionals.

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